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Georgia Tech hires Alabama’s J Batt for its new athletic director

Alabama's executive deputy director of athletics, J Batt hired to the Tide in 2017
Photo comes via University of Alabama Athletics

A pivotal person behind the University of Alabama’s success in athletics is on the move.

According to reports, Georgia Tech has hired J Batt of the Crimson Tide to be its new athletic director. Batt has served as Alabama’s executive deputy director of athletics, chief operating officer, and chief revenue officer since 2017. He has overseen Crimson Tide Foundation, the ticket office, TIDE PRIDE, event management, facilities, grounds, and many other projects.

Batt was critical to the Tide renovating Bryant-Denny Stadium, Rhoads Stadium (softball), and the Mal Moore Athletic Facility.

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He returns to the Atlantic Coast Conference (ACC) where he helped the North Carolina men’s soccer team capture an NCAA Championship in 2001. Batt saw two College Football Playoff National Championships (2017, 2020) and three Southeastern Conference titles (2018, 2020, 2021) for Alabama football.

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Stephen M. Smith is the managing editor and senior writer for Touchdown Alabama Magazine.  You can “like” him on Facebook or “follow” him on Twitter, via @CoachingMSmith.

Stephen Smith is a 2015 graduate of the University of Alabama. He is a senior writer and reporter for Touchdown Alabama Magazine. He has covered Alabama football for 15 years and his knowledge and coverage of the Crimson Tide's program have made him among the most respected journalist in his field. Smith has been featured on ESPN and several other marquee outlets as an analyst.

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