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Alabama opens game-changing NIL center to benefit athletes

Photo comes via SEC Media Portal

The University of Alabama has upped the ante on its name, image, and likeness opportunities for athletes. 

Greg Byrne, athletics director for the Crimson Tide, had the school team up with Learfield to open The Advantage Center at Bryant-Denny Stadium. It is the ultimate NIL facility to give Alabama student-athletes a unique experience to create their brand.

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The center will provide resources, education, and support to help athletes grow as professionals.

According to Byrne, student-athletes will be able to record podcasts, create videos, and meet with NIL representatives to put together NIL deals. Alabama is catering to its athletes to have an opportunity to network with companies.

NIL is not going away, and Alabama has found ways to help it benefit its program.

RELATED: Watch: What Alabama needs its OL to do to win a CFP National Championship

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Stephen M. Smith is the managing editor and senior writer for Touchdown Alabama Magazine.  You can “like” him on Facebook or “follow” him on Twitter, via @CoachingMSmith. 

Stephen Smith is a 2015 graduate of the University of Alabama. He is a senior writer and reporter for Touchdown Alabama Magazine. He has covered Alabama football for 15 years and his knowledge and coverage of the Crimson Tide's program have made him among the most respected journalist in his field. Smith has been featured on ESPN and several other marquee outlets as an analyst.

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