8 Alabama football players join Nike football family

Photo via Alabama Athletics

Alabama football announced Thursday that eight of its players have joined the Nike Football family.

Ryan Coleman-Williams, Keelon Russell, Bray Hubbard, Zabien Brown, Dijon Lee, Yhonzae Pierre, Cederian Morgan and Ezavier Crowell were announced on Thursday morning.

The next generation is here! Eight members of the Crimson Tide are officially part of the @usnikefootball family. 🐘⚡️ pic.twitter.com/NPkek2wb0g

— Alabama Football (@AlabamaFTBL) July 16, 2026

This appears to be a major NIL deal for each player. This opportunity has been presented to Morgan and Crowell before they have even played a snap for the Tide. All of the other Alabama football players who have signed with Nike are expected to be major contributors for the Tide this fall.

“As Nike NIL partners, the high school and college signees will work alongside the brand to shape both the future of football and their careers,” Nike said in a press release. “Through a deep and longstanding commitment to listening to the voice of the athlete, Nike provides its NIL and pro partners with individual, personalized support, both in their performance and training and in their most important moments away from the field. From product and styling to support with media and content, Nike leverages the full weight of the brand to provide unparalleled partnership to athletes across its football roster — giving them tools for long-term success across sport, business and culture.”

Coleman-Williams and Russell previously signed with Nike.